Sunday, May 12, 2019

Operations Decision - Determine the market structure in which the Term Paper

Operations Decision - Determine the market structure in which the low-calorie forage company operates - experimental condition Paper ExampleMore so, the troupe intends to sell its products at a fair market, targeting individuals from all socio-economic background. The corporation is different from its competitors because it sells low calorie foods that argon very tasty and look good. More so, most individuals decoct on healthy foods, this in return makes the go with outshine its competitors who sell high calorie foods. The Company has planned to expand its clientele by opening up other branches in nations such as United States, France and Spain in the next 3 to 4 years.Most individuals in the United Kingdom are concerned about their health, thus prefer low calorie food. Therefore the Company has an added advantage over its main competitors who mainly sell high calorie food such as Mac hot up and KFC. The product is consumed by individuals from all socio- cultural background, and most buyers range from ages 20 and 55. In addition, women are the ones who in the main purchase the products, thus the Company highly concentrate on the female population (The Times 100, 2014).These are external and internal factors that may affect the marketing opportunities of the Company. SWOT analysis identifies the strengths, weaknesses, opportunities and threats, which are essential in determining actions or aspects that are necessary for the marketing plan.The Company strives to make simple and good food in a more sustainable way and at the same time meet its task goals. In order to achieve the above stated aspect, the Company ensures that it is able to balance the four study elements of the marketing mix. A service or a product will incorporate a distinguishable marketing mix. More so, the right mix will result to the achievement of the stated goal, which may gravel about customer satisfaction. Marketing mix constitutes of four Ps, which include price, product, prom otion and place. In this case, the Companys product ought to taste and look good

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